What Are The Key Factors That Cause Google Ads Proposal And Actual Results To Differ?
A solid PPC Google Ads proposal is essential for making a positive first impression and gaining new PPC clients. But how often do your proposed data match the real marketing data? Have you ever been puzzled as to why the actual campaign data produced different outcomes from the proposed data? Here are some factors that produce […]
Shopping Insights of 2019 for Festive Season in Australia
When it comes to the celebration of a festive season, people are so busy buying clothes, preparing delicious foods, and upgrading to the latest trends available in the market. In that way, we will be discussing what people in Australia do during the festive seasons of New Year’s Day, Australia Day, Good Friday, Easter Monday, […]
Google Expands its Partnerships with Shopify to Bring Better Shopping Experience
Google has expanded its collaboration with Shopify and its merchants. This means the merchants under Shopify can feature their products across the platform in just a few clicks. Google has been trying really hard to help people find what they want; this includes discovering a product and finding ways to buy it from the market. […]
Google Rolls out New Bidding Features in Google Ads
Google has been constantly helping its users with effective tools that help them achieve their goals. In that way, now Google has rolled out a set of four new bidding features to help advertisers in reaching their goals on Google Ads. In the last update, Google surprised us by changing the entire method of classifying bid […]
How is Digital Advertising a Part of the Marketing Funnel of Indian Auto and Retail Industries?
Auto and Retail Industries of India have been relying on traditional print advertising for decades, but with the recent rapid increase in technology users, advertisers had to grow the level of digital advertising to meet the customer’s expectations. “Digital in India is poised to grow 30% Year-over-Year through next year, while traditional media like print […]
Which Is The Best Platform For Your Paid Search Advertising? Is It Google Or Bing?
People these days consider Google as a friend, in giving answers to their questions, and solutions to their problems. Most of the population prefers Google to other search platforms. This will make you think about what’s wrong with other platforms like Bing or Yahoo. Yes, Google is a good platform for the reach of your […]
Exploitative Removal Policy by Google 2019 – for Removal of Your Content from other sites
In recent days, businesses have been facing a situation where their content has been copied and made available on other sites. This has brought distress among entrepreneurs in the marketing sector. The most frustrating fact is that they will have to pay to get their content to be removed from the other websites. To solve […]
Google Removed 2.3 Billion Ads and 1M Accounts for Violating the Google Ads Policies
In the annual report given by Google, it is clear that for the violation of Google Ads policies, Google has taken down 2.3 billion bad Ads and 1 million ad accounts. Google took major action in maintaining a healthy digital advertising ecosystem for the sake of its users. They have been keenly working on this […]
Watch Out For These 6 Latest PPC Trends Of 2019
There were tons of changes in the forgone year in digital marketing. We saw Google AdWords was rebranded as Google Ads. In the same way, PPC will continue to evolve in 2019 as well. Therefore, keeping up with the latest PPC trends can be overwhelming. To be updated with the current PPC trend, here is […]
